Sasha Dasaro  Brand Direction and Design + Selected Work


Multi-disciplinary creative specializing in a brands conceptual development, articulation and the execution of its identity. Led by research and strategy I span the spectrum of branding disciplines to create solutions in identity, design systems, packaging, digital and experiential design.


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EURO RSCG Worldwide
Havas
GCDO: Hal Wolverton, Alicia Johnson

Senior Designer
Headquartered in New York,Euro RSCG Worldwide is the largest unit of Havas, a world leader in communications. Euro RSCG Worldwide has 233 offices across the globe that specialize in advertising, digital, marketing services,healthcare, PR and corporate communications

I embarked on reinventing the logo and an identity system that would successfully translate the EURO RSCG brand across all mediums.